The nine families of Essential Haircare fulfill a specific function: nutrition (Nounou), hydration (Momo), volume (Volu), shine (Minu), protection (Melu), elasticity (Love Curl/Smoothing), softness (Solu) and daily care (Dede).
Essential Haircare is the perfect expression of the firm belief in sustainable beauty. Each family of products is enriched with an active ingredient from the Italian farms of the Slow Food Presidia, which helps to contribute to the biodiversity of the planet, since they are cultivated by farmers who work to preserve unique ingredients that are in danger of extinction.
This line is made with a high percentage of biodegradable ingredients of natural origin, which minimizes the impact environment and increases sustainability and performance. Sulfate-free and paraben-free, the gentle formulas in each family meet the needs of different hair types, while offering immediate cosmetic treatment.
The Essential Haircare products are They are made with the least amount of food grade plastic, which can be easily recycled into pots for small plants. The packaging is manufactured using energy from renewable sources.