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Permanent vegan color formulated with hyaluronic acid, essential oils and plant extracts, which enhances and preserves its benefits on the hair.

Vegan permanent hair color formulated with hyaluronic acid, essential oils and plant extracts, which enhances and preserves its benefits on the hair.

Oxygenated with state-of-the-art formula to achieve a perfect coloration.

Specific post-service straightening rehydrating mask that protects and strengthens the hair, counteracting the natural drying process and helping to maintain and prolong the results over time.

Mask treatment that deeply nourishes the hair without weighing it down and softens the porous hair surface leaving a feeling of hydrated hair.

Moisturizing leave-in spray for body and hair to be used during and after sun exposure that detangles the hair and leaves it soft and silky thanks to the conditioning and sealing agents contained in its formula.

Illuminating shampoo for natural, dyed or bleached/highlighted blonde. Thanks to the balanced dosage of the violet pigment, it exerts an effective anti-yellow action.

Illuminating shampoo for colored hair that, thanks to a balanced blend of surfactants, delicately cleanses respecting the natural balance of skin and hair and producing a rich and pleasant foam.

Shampoo specially developed for curly and wavy hair that gently cleanses the hair without altering its natural moisture balance.

Shampoo specially developed for curly and wavy hair that gently cleanses the hair without altering its natural moisture balance.

Intensely nourishing mask specially designed for curly and wavy hair that deeply hydrates the hair, reduces frizz and defines the natural curl.

Intensely nourishing shampoo specially designed for dry and damaged hair that gently cleanses the hair while providing essential nutrients to strengthen and hydrate hair fibers.

Deeply nourishing hair mask that intensely hydrates and repairs dry and damaged hair, penetrating deep into the hair fiber, instantly leaving hair softer, smoother and more manageable.

Professional lacquer with extra strong action. It dries quickly and firmly and durably fixes all types of hair.

Gas-free spray, its extra hold provides instant control that completes the look and locks in the style.

Thermo-protective spray that provides the hair with protective memory against hot instruments even in the days after, without the need for new applications.

Modeling paste. Provides a slightly matte effect and extreme long-lasting hold. Ideal for sculpted and gravity-proof styles.

Shampoo specially designed for fine and weakened hair that purifies the scalp while providing volume and density to the hair.

Nuova Fibre Shampoo is a shampoo for the scalp is normal and brittle hair, aged, worn or damaged.

Discipline Shampoo is ideal for curly hairs, encrespados or rebellious, difficult to control and maintain the markup. No SLS/SLES.

Shampoo illuminator for coloured hair. Cleanses and respects the natural balance of the skin and the scalp. Protects color cosmetic, providing shine and encouraging its duration.

NaYo is an ecological hair dye that does not cause itching, thanks to its yogurt base, and the high quality components of both its tincture and its oxygenated water. Free of ammonia and PPD, natural dye. It covers 100% of gray hair. Mix 3 ooes of oxidizing cream with the entire contents of the Nayo coloring cream tube. (Not included).

Anti-dandruff shampoo. Eliminates impurities, soothes and refreshes the skin with an intervention of effectiveness immediate.